Locally Epic has named Allen Grumbine and Joe Erwin to its first Board of Advisors.
The Locally Epic app engages local consumers via a mobile platform that allows them to enhance their ability to find local offers and promotions from a wide range of businesses in real time, while allowing businesses to effectively reach new audiences.
The app also creates a mass way for small business to get noticed. A lot of people are deleting apps from their phone, while many small businesses don’t have the resources to create new apps to meet market needs. Locally Epic allows companies to share the app, and by creating value to consumers the app is more likely to get added – not purged.
Grumbine and Erwin bring a wealth of expertise and strengths as the first Board of Advisor members.
Erwin is the co-founder and former president of national marketing agency Erwin Penland, the co-founder of Clemson University’s Erwin Center for Brand Communications, and as president of Erwin Creates, created and opened Endeavor in May 2016.
A Clemson graduate, Erwin began his career in Greenville, but soon moved to New York to join one of the largest marketing agencies of that time. He and his wife Gretchen – also a marketing professional – returned to Greenville in 1986 to open Erwin Penland with one account and two employees, and over the next 30 years grew it to more than 400 people, with offices in Greenville and New York and a client roster that included Verizon Wireless, LLBean, Denny’s and DisneyXD. Erwin has served on numerous boards and commissions, including the South Carolina Special Olympics, the Governor’s Commission on Teacher Quality, the Partnership for a Drug-Free America, the American Association of Advertising Agencies and the 4A’s Foundation (which he currently chairs).
Through Erwin Creates, he is actively involved with day-to-day activities at Endeavor, provides business consulting services to large and small agencies, and is on the leadership team of Clemson’s Erwin Center for Brand Communications.
For 41 years, Allen Grumbine counseled banks, other lenders, creditors and businesses in complex financial, lending and workout transactions and in bankruptcy proceedings. In that connection, he handled UCC matters, complex contracts and lending arrangements and the purchase and sale of many businesses. Much of that work came as Managing Partner in Womble Carlyle’s Greenville Office. During his distinguished career, he was honored in The Best Lawyers in America in both the category of Corporate Law and the category of Bankruptcy and Creditor Rights; in Super Lawyers in the category of Banking; and in Chambers USA in the category of Corporate/M&A. He has also been listed in the Legal Elite of the Upstate. Grumbine is a graduate of Leadership Greenville Class VI, has served as Chair of the Greenville Metro YMCA and of the Y Endowment Corporation and is currently on the Boards of Y Camp Greenville and the South Carolina Environmental Law Project.
“We are very excited to have these two wonderful Greenville business and civic leaders helping Locally Epic grow in the community,” said Chase Michaels, the company’s CEO.